[PRNewswire] MetaX Software gears up in OTT business
전체 맥락을 이해하기 위해서는 본문 보기를 권장합니다.
Arella Hua, Head of MetaX OTT operation business, commented, "With large screens, smart TVs have the natural advantage in displaying visual content and offering user-friendly OTT services. It has always been our pursuit to find out how to build an easy-to-use OTT platform that best suits smart TV users' viewing habits. It's exciting to see the positive feedback from end users. This will greatly help us to continuously refine MetaX OTT platform. We look forward to working together with more content providers to pave the way on TV screens."
본고는 자료 제공사에서 제공한 것으로, 연합뉴스는 내용에 대해 어떠한 편집도 하지 않았음을 밝혀 드립니다.
이 글자크기로 변경됩니다.
(예시) 가장 빠른 뉴스가 있고 다양한 정보, 쌍방향 소통이 숨쉬는 다음뉴스를 만나보세요. 다음뉴스는 국내외 주요이슈와 실시간 속보, 문화생활 및 다양한 분야의 뉴스를 입체적으로 전달하고 있습니다.
(SHANGHAI, June 9, 2021 PRNewswire=연합뉴스) Global smart TV penetration accelerates, and the OTT industry is witnessing rapid growth, especially during the COVID-19 lockdown as people stay more at their homes. Smart TV has become the core entrance of household entertainment.
MetaX Software, a leading data-driven Connected TV (CTV) advertising and OTT commercialization company, recently announced the launch of an OTT commercialization platform in the global market. So far, MetaX Software has covered over 80 million global users and 5 million monthly active users.
MetaX OTT platform reaches end users via multiple accesses, for example, TV launcher, browser, applications. In this way, it can help global content providers efficiently realize commercialization on TV screens by offering flexible monetization models, such as advertising, subscription, in-app purchasing, etc.
Currently, MetaX has teamed up with Toon Goggles, YesAuto, Firework, and Fishing TV to explore new possibilities on TV screens. A variety of channels can be found at MetaX OTT operation platform, including E-sports, Documentaries, Sports, Films, Games, and News. Video length in total lasts for over 10,000 hours. With rich content options, it allows end users to indulge themselves in an immersive viewing environment.
Open Browser, one tool of MetaX OTT platform, is now available in the global Google Play Store, with more than 250,000 downloads by far since its release in early April. User rating further emphasizes its smooth performance and rich entertainment experience.
Arella Hua, Head of MetaX OTT operation business, commented, "With large screens, smart TVs have the natural advantage in displaying visual content and offering user-friendly OTT services. It has always been our pursuit to find out how to build an easy-to-use OTT platform that best suits smart TV users' viewing habits. It's exciting to see the positive feedback from end users. This will greatly help us to continuously refine MetaX OTT platform. We look forward to working together with more content providers to pave the way on TV screens."
Media Contact
Arella Hua
Phone number: +86 13917835181
Email address: hui.hua@metaxsoft.com
Source: MetaX Software
[편집자 주] 본고는 자료 제공사에서 제공한 것으로, 연합뉴스는 내용에 대해 어떠한 편집도 하지 않았음을 밝혀 드립니다.
(끝)
출처 : PRNewswire 보도자료
Copyright © 연합뉴스 보도자료. 무단전재 및 재배포 금지.
- '취약시간' 휴일 밤 전국에 '시간당 30~50㎜' 집중호우 | 연합뉴스
- 아리셀 작업자들 "안전교육 받은 적 없고 비상구도 몰라" | 연합뉴스
- 전국 의대 교수들, 내달 26일 대토론회…참가자 휴진 불가피(종합) | 연합뉴스
- 美대선 토론 이후 유권자 60% "바이든 교체해야" | 연합뉴스
- 이란 대선 개혁파 1위 '이변'…내달 5일 보혁 결선 맞대결(종합) | 연합뉴스
- 與 "김현, 방통위 직원에 고성·압박"…金 "허위사실 법률 대응"(종합) | 연합뉴스
- 野 채상병특검 촉구집회 집결…"거부땐 박근혜정권 전철 밟을것" | 연합뉴스
- 제2연평해전 22주년 승전기념식 "北 뼈저린 패배 망각하고 도발" | 연합뉴스
- 추경호, 사의표명 닷새 만에 복귀…"치열하게 임하겠다" | 연합뉴스
- 與 당권주자들, 제2연평해전 기념식서 '안보감수성' 호소 | 연합뉴스