Kolon FnC inks licensing deal to launch apparel under Helinox brand

Kolon One&Only Tower located in Magok-dong, Gangseo-gu, Seoul. (Kolon Industries)

Known for its camping gear, Helinox is set to make its debut in the apparel market. Kolon FnC announced on Monday that it signed a licensing agreement with the global outdoor brand to develop and launch a line of clothing under the Helinox name, with the first collection slated for release in fall/winter 2025.

Best known for its popular Chair One, a favorite among camping enthusiasts, Helinox has earned the reputation of being the “Hermès of camping gear.” With this new venture, the brand aims to leverage its premium image to tap into the outdoor clothing market.

Kolon FnC plans to create a high-end “performance contemporary brand” for Helinox that will emphasize innovative materials and a design that aligns with the brand’s upscale identity.

In addition to this collaboration, Kolon FnC is making strategic investments in domestic designer labels, including Post Archive Faction (PAF), as part of its efforts to identify new growth opportunities.

“This new agreement and investment are essential steps in shaping the future growth of Kolon FnC,” the company’s CEO You Seog-jin said.