S-Oil unveils second TV commercial celebrating creativity
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![S-Oil's new TV commercial [S-OIL]](https://img3.daumcdn.net/thumb/R658x0.q70/?fname=https://t1.daumcdn.net/news/202408/04/koreajoongangdaily/20240804175947684zxvt.jpg)
Korea's oil refiner S-Oil unveiled the second season of its TV commercial titled "GooDoil Can Do it" featuring its familiar yellow-colored mascot GooDoil.
The commercial aims at delivering the message of "the power of creative energy." It plays a catchy song and shows GooDoil answering questions about the company's vision.
The video also features a flying hawk which symbolizes the Shaheen Project.
The Shaheen Project is one of Korea's biggest oil refining facilities being built in Ulsan with a target completion date of 2026. Shaheen means hawk in Arabic.
The commercial also presents pop art which was created in collaboration with Korean pop artist Molly.
BY JIN EUN-SOO [jin.eunsoo@joongang.co.kr]
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