GS25 partners with Hana Bank for Daldal Hana campaign

[Courtesy of GS Retail Co.]

Convenience store chain GS25 announced on Monday that it is partnering with Hana Bank for a campaign linked with the lender’s Daldal Hana account, targeting salaried office workers.

As part of the Daldal Hana campaign, GS25 has launched three collaborative products, including the Daldal Hana Apple Cherry Bar.

Additionally, a popup store will be open at GS25’s Door to Seongsu location until July 14. The popup store will feature various activities such as Life4Cuts photo shoots and keyring-making sessions.

Furthermore, through the GS25 app, a stamp event will run until the end of next month. Customers who purchase Daldal Hana collaborative products can win prizes, including airplane tickets to Paris.

“We aim to create marketing synergy and offer more innovative customer experiences through collaborations with various industries,” the company said.