Hera launches new transparent moist blush product

[Courtesy of Amorepacific Corp.]

South Korean cosmetics giant Amorepacific Corp.’s beauty brand Hera announced on Monday that it will launch a new cosmetic product, “Hera Blush,” which provides a natural-looking color on a variety of skin tones.

“The transparent, moist texture of Hera Blush is available in five colors with diverse brightness and medium saturation to suit different skin tones, creating a healthy, dimensional look with a natural flush,” Amorepacific said in a statement. “It is also suitable for various color combinations from light to deep tones.”

The new product contains coconut-derived ingredients for a moisturizing feel on the skin. It is also a vegan-certified product, with 95 percent of its ingredients being naturally derived and free from 12 harmful substances.