Casetify transforms 5,000 discarded phone cases into art
전체 맥락을 이해하기 위해서는 본문 보기를 권장합니다.
Casetify, a global tech accessories brand, has turned some 5,000 discarded phone cases into artwork with the aid of three Korean artists as part of its upcycling initiative known as "Re/Casetify."
Kang turned 3,000 phone cases into a massive four meter (13 ft) chair titled "Perspective Fragments".
이 글자크기로 변경됩니다.
(예시) 가장 빠른 뉴스가 있고 다양한 정보, 쌍방향 소통이 숨쉬는 다음뉴스를 만나보세요. 다음뉴스는 국내외 주요이슈와 실시간 속보, 문화생활 및 다양한 분야의 뉴스를 입체적으로 전달하고 있습니다.
Casetify, a global tech accessories brand, has turned some 5,000 discarded phone cases into artwork with the aid of three Korean artists as part of its upcycling initiative known as “Re/Casetify.”
The pieces are currently exhibited at the outdoor square of the Seoul Arts Center in southern Seoul.
The brand invited three artists, Kang Young-min, Kim Su-rin and Hwang Da-young, to transform old phone cases into artwork.
Kang turned 3,000 phone cases into a massive four meter (13 ft) chair titled "Perspective Fragments". He disassembled the cases and used case pallets, the flat part of a phone case, to create unique patterns on the installation.
Kim, known for her expertise in using 3-D printing for her art, used 100 cases to craft a miniature pagoda and a stool, titled “Green Pagoda: A Sustainable Legacy” and “C-Stool: Eco-Cycle Seating," respectively.
The base of the pagoda was fashioned from cornstarch biofilm material to ensure complete recyclability. The stool was made by grinding Casetify cases into flakes, which were then used in 3-D printing to produce the artwork.
This approach is in line with Kim's previous work, as she is known for her process of crafting, dismantling and reimagining art.
Hwang used 1,900 cases to create a bench, a stool and a sculpture inspired by the shape of clam shells. The artist also used pallets and case straps to create patterns for the installations. The furniture is titled “Layered Stool & Layered bench” and the piece inspired by clam shells is titled “Pair_01& Pair_02.”
This upcycling program runs in three other countries between April and June — the United States, Australia and China.
Casetify’s overarching goal is to completely stop using plastic for creating accessories by 2030. So far, the brand has recycled more than 84 tons of plastic by collecting old accessories from users to recreate new accessories. Every offline Casetify store around the world has a separate bin where customers can drop off their old cases.
As of 2022, 80 percent of Casetify products were made from recycled materials.
The company has also contributed to planting 463,406 new trees by donating $1 per every sustainable product sold to the partners of Earthday.org.
The exhibition runs until Sunday.
BY LEE JAE-LIM [lee.jaelim@joongang.co.kr]
Copyright © 코리아중앙데일리. 무단전재 및 재배포 금지.
- Kakao's SM Entertainment stake acquisition approved by antitrust regulator
- Court hearing set over HYBE's demand for ADOR shareholders meeting
- As it happened — ADOR CEO Min Hee-jin press conference
- Meet Hodu, the plucky Pomeranian protecting her Seoul neighborhood
- Song Ha-yoon's alleged victim provides more details of physical assault
- Sugar-free soju betrays calorie-conscious consumers
- Swiss man flies to Korea, gives $150K to romance scammer posing as woman
- Japanese police arrest Korean suspect over links to grisly murder of Tokyo couple
- 'Cult religion and illegal marketing': HYBE's old skeletons dug up in feud
- Kim Jong-un spends $1.82 billion per year on elite perks, report says