Samyang Foods spices up Winter Youth Olympics

2024. 1. 21. 14:22
글자크기 설정 파란원을 좌우로 움직이시면 글자크기가 변경 됩니다.

이 글자크기로 변경됩니다.

(예시) 가장 빠른 뉴스가 있고 다양한 정보, 쌍방향 소통이 숨쉬는 다음뉴스를 만나보세요. 다음뉴스는 국내외 주요이슈와 실시간 속보, 문화생활 및 다양한 분야의 뉴스를 입체적으로 전달하고 있습니다.

Samyang Foods' poster for the Gangwon 2024 Winter Youth Olympic Games (Samyang Foods)

South Korean food manufacturer Samyang Foods announced its official sponsorship of the Gangwon 2024 Winter Youth Olympic Games, the quadrennial youth winter sports event which is being hosted by an Asian country for the first time this year.

With 1,802 athletes representing 78 countries, the largest-ever Winter Youth Olympics kicked off Friday evening in Gangwon Province and is set to wrap up on Feb. 1.

Standing at the forefront of the Korean wave, Samyang Foods aims to support the sports competition by offering visitors opportunities to taste Korean food and experience the nation’s distinctive culinary culture.

During the 14-day competition, Samyang Foods will provide a lineup of ramyeon and snack foods, including its bestselling flagship Buldak Spicy Chicken Ramyeon, Buldak Hot Sauce, its latest spicy soup noodle, Meptaeng, and its premium non-fried ramyeon, Cootiq.

Some 80,000 items will be available at the athlete's lounge and media center, allowing athletes, coaches, reporters, and staff to freely enjoy ramyeon and snacks at any time, the firm added.

The food manufacturer will also provide “Goodbye” kits consisting of the Buldak and Meptaeng series as a gift to young athletes returning home after the competition.

“In a bid to successfully host the Gangwon 2024 Winter Youth Olympic Games, we will actively pitch in to create long-lasting memories for every participant of the event,” said a Samyang Foods official.

By Mun So-jeong(munsojeong@heraldcorp.com)

Copyright © 코리아헤럴드. 무단전재 및 재배포 금지.

이 기사에 대해 어떻게 생각하시나요?