Shilla Duty Free deepens alliance with CJ One

[Courtesy of Shilla Duty Free]

The Shilla Duty Free, operated by South Korea’s Hotel Shilla Co., has expanded its partnership with CJ One, a membership point service of CJ OliveNetworks Co., allowing online store customers to pay using their CJ One membership points.

According to the duty-free shop operator on Wednesday, customers shopping at the online duty-free store can use their CJ One points when making purchases starting Thursday. They can use up to 100,000 points.

Previously, The Shilla Duty Free offered discounts to CJ One members who made online purchases on specific days, providing a 10 percent discount for purchases of 180,000 won or more and a 12 percent discount for purchases exceeding 300,000 won.

To commemorate the deepened partnership, The Shilla Duty Free will also provide points for CJ One customers, usable for purchases of $150 or more. Additionally, the company will give out vouchers and other gifts through a raffle among customers who make purchases using points.

The Shilla Duty Free anticipates the latest partnership will be able to deliver substantial benefits to its customers, particularly those in their 20s to 30s, who are primary members of CJ One and avid shoppers.