BBQ opens eatery in Tennessee

BBQ store at Clarksville [Courtesy of BBQ]

South Korea’s Genesis BBQ Group announced Friday that it opened a new eatery in Clarksville, Tennessee, marking its entry into 27 out of the 50 states in the United States.

Located about 50 kilometers north of the capital city Nashville, Clarksville presents a strategic location for the company’s expansion plans in the northern part of Tennessee.

The new outlet, with a seating capacity of 40, is strategically situated amid parks and residential areas, ensuring a vibrant and bustling customer base, the company said.

The region lacks proximity to establishments offering Korean cuisine, making Genesis BBQ a unique Korean culinary destination.

Having made its debut in the U.S. market in 2007, BBQ has steadily expanded its footprint. Last year, the brand entered into Arizona, Michigan, Ohio, and Alabama. With the recent opening in Clarksville, BBQ aims to establish a presence in all 50 states across the U.S. by the end of this year.

“Through the opening of franchise stores across all 50 states in the U.S. and expansion into South America and Southeast Asia, we aim to enhance the image of BBQ as the number one chicken franchise worldwide,” said Genesis BBQ Group Chairman Yoon Hong-geun, in his New Year’s message for 2024.