KOBACO to present AI ad creation system at AIoT exhibition

AiSAC [Courtesy of KOBACO]

The Korea Broadcast Advertising Corp. (KOBACO) said Tuesday that it will showcase its artificial intelligence (AI)-based advertising creation support system, AiSAC, at the 2023 AIoT Korea Exhibition taking place from Oct. 11 to 13.

AiSAC is a free web service that leverages artificial intelligence (AI) and big data to assist non-experts in creating advertisements. The system consists of features such as an advertising archive, trend analysis, ad copy creation, and storyboard development.

Last month, hyper-scale AI models from Kakao Corp. and Naver Corp. were applied to AiSAC as part of a project supported by the Ministry of Science and ICT, the Presidential Committee on the Digital Platform Government and the National Information Society Agency (NIA).

The AiSAC promotional booth at COEX in southern Seoul will offer an interactive experience for visitors. Attendees will have the opportunity to use AiSAC to engage in tasks typically performed during the pre-production phase of ad creation.

Through the assistance of AI and big data, visitors can experience how these technologies simplify tasks like ad copywriting and storyboard creation, which can be challenging for non-professionals.