HYBE America sublabel signs partnership with Ozuna

Scooter Braun Projects, a subsidiary of HYBE America, signed a partnership with Latin trap and reggaeton superstar Ozuna, the agency said Friday. Ozuna, as one of the artists that represent the Latin music scene, was the ninth most-streamed ...

Scooter Braun Projects, a subsidiary of HYBE America, signed a partnership with Latin trap and reggaeton superstar Ozuna, the agency said Friday. [OZUNA]

Scooter Braun Projects, a subsidiary of HYBE America, signed a partnership with Latin trap and reggaeton superstar Ozuna, the agency said Friday.

Ozuna, as one of the artists that represent the Latin music scene, was the ninth most-streamed artist on Spotify in 2019, reaching 50 billion total music and video streams as of November 2022.

He also received two Latin Grammy Awards with "Yo x Ti, Tú x Mí," a collaborated song with the Spanish singer-songwriter Rosalía.

"We've been following Ozuna's career for years, and we're excited to be bringing him into the family to work with him and Edgar. Ozuna's music is unmatched," President of Management of Scooter Braun Projects Jennifer McDaniels said.

"We're thrilled to amplify his artistry with this partnership."

Scooter Braun Projects, a sublabel under HYBE America, is home to many renowned pop-star artists, including Ariana Grande, Carly Rae Jepsen, Justin Bieber and The Wanted.

BY CHO YONG-JUN [cho.yongjun1@joongang.co.kr]