Kurly targets $2.5 bn in GMV in 2022 ahead of IPO

Pulse 2022. 1. 18. 14:09
글자크기 설정 파란원을 좌우로 움직이시면 글자크기가 변경 됩니다.

이 글자크기로 변경됩니다.

(예시) 가장 빠른 뉴스가 있고 다양한 정보, 쌍방향 소통이 숨쉬는 다음뉴스를 만나보세요. 다음뉴스는 국내외 주요이슈와 실시간 속보, 문화생활 및 다양한 분야의 뉴스를 입체적으로 전달하고 있습니다.

[Photo provided by Kurly Corp.]
Kurly Corp., operator of South Korea’s fresh food delivery platform Market Kurly going public in the second quarter, anticipates to achieve 3 trillion won ($2.5 billion) milestone in gross merchandise value (GMV) this year after passing 2 trillion won threshold last year.

According to multiple sources from the retail industry on Tuesday, Market Kurly Founder and CEO Kim Seul-ah, or Sophie Kim, in a meeting with employees last week set this year’s GMV target at over 3 trillion won.

Market Kurly, an industry pioneer in next-day fresh food delivery, raised more than 2 trillion won in GMW last year on robust demand in a Covid-19 environment.

Market Kurly, since its inception, has kept up an average annual sales growth of more than 100 percent, said an unnamed company official. The app has more than 10 million users as of end of last year, with 75 percent of first-time users returning for shopping.

In October last year, Market Kurly picked NH Investment & Securities, Korea Investment & Securities, and JP Morgan as co-lead managers for its IPO. The company plans to apply for preliminary review with the Korea Exchange this month for market debut before July.

Kurly raised 250 billion won in pre-IPO investment from Hong Kong-based Anchor Equity Partners, which gave the company valuation of 4 trillion won.

Market Kurly offers overnight fresh food delivery services in Seoul and surrounding areas, Chungcheong Provinces, Daegu, Busan, and Ulsan, through its four fulfillment centers in Gimpo, Jangji, Hwado, and Jukjeon. It plans to add another distribution center later this year.

Kurly plans to use the proceeds from the IPO to expand next-day door-to-door delivery service nationwide.

Competition has heated in Korea’s fresh food delivery market with Coupang expanding Rocket Fresh delivery and SSG.com under Emart launching its own fast delivery while readying for IPO this year.

[ⓒ Maeil Business Newspaper & mk.co.kr, All rights reserved]

Copyright © 매일경제 & mk.co.kr. 무단 전재, 재배포 및 AI학습 이용 금지

이 기사에 대해 어떻게 생각하시나요?