Virus Outbreak Crisis Messaging

This image accompanied the audio-only media call with the Food and Drug Administration after the Centers for Disease Control and Prevention and the FDA said Tuesday, April 13, 2021, it was investigating clots and reduced platelet counts in six women, days after receiving the Johnson & Johnson COVID-19 vaccine. On the call are Dr. Peter Marks, director of the Food and Drug Administration Center for Biologics Evaluation and Research, acting Food and Drug Administration commissioner Dr. Janet Woodcock and deputy director of the Centers for Disease Control and Prevention Dr. Anne Schuchat. Even before the coronavirus surfaced, training guides by the Centers for Disease Control and Prevention noted the difficulty of communicating in a public health crisis, when fear and uncertainty are running high. Yet how leaders communicate can be key to winning public cooperation. Or undermining it. (FDA via AP) AP PROVIDES ACCESS TO THIS PUBLICLY DISTRIBUTED HANDOUT PHOTO PROVIDED BY [SOURCE GOES HERE]; MANDATORY CREDIT.

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