Hyperlocal app biz catching up fast in Korea on popularity of Danggeun Market
이 글자크기로 변경됩니다.
(예시) 가장 빠른 뉴스가 있고 다양한 정보, 쌍방향 소통이 숨쉬는 다음뉴스를 만나보세요. 다음뉴스는 국내외 주요이슈와 실시간 속보, 문화생활 및 다양한 분야의 뉴스를 입체적으로 전달하고 있습니다.
According to Danggeun Market, known as Karrot overseas, its number of weekly active users (WAU) surpassed 10 million in March, a milestone that reflects more users are engaged in buying and selling of their secondhand goods in their neighborhood.
Given that 20 million users are subscribed to the app, more than half of them use its service more than once every week.
The Korean startup also said that nearly 10 million users have sold secondhand goods at least one time, with 93.3 percent of its subscribers engaged both in buying and selling.
The marketplace launched in 2015 is lauded for its simple, mobile phone number-based subscription service, which allows easy access for the digital vulnerable group to the app. It also restricts its peer-to-peer buying and selling listings of secondhand goods from participants located within a limited local community to prevent scams. Consumers using the app trade their goods mostly in person as a safety measure.
The app¡¯s monthly active users also more than doubled from 6.6 million in March last year to 16 million this year. The service is offered to 6,577 local communities in Korea, and available also to people in the United States, Canada, and United Kingdom.
Its growing popularity drew big names into the secondhand marketplace and hyperlocal business concept.
In December last year, the country¡¯s internet giant Naver launched a community service called Neighbor that is serviced through its cafe where users are able to upload items for secondhand sale.
Korea¡¯s leading real estate information service app Jikbang is also engaged in housing management platform business through Movill it acquired from Kakao Pay in January. The platform offers residents convenient services such as community e-voting, authorization, and facility reservation within the community area. It also allows residents to communicate with each other.
Lotte participated as a financial investor in a private equity fund to acquire Joonggonara, a popular secondhand store.
[¨Ï Maeil Business Newspaper & mk.co.kr, All rights reserved]
Copyright © 매일경제 & mk.co.kr. 무단 전재, 재배포 및 AI학습 이용 금지
- LG CNS releases AI-powered English tutorial app in Japan - Pulse by Maeil Business News Korea
- Korea bio-backed companies rush towards Nasdaq after Coupang feat - Pulse by Maeil Business News Korea
- Korea’s antitrust agency seeks revisions to make consumer class suits easier - Pulse by Maeil Business News Korea
- Bithumb deposit triples in one year thanks to booming cryptocurrency investment - Pulse by Maeil Business News Korea
- Samsung takes home 71 awards from iF Design Award - Pulse by Maeil Business News Korea
- 강경준, 상간남 피소…사랑꾼 이미지 타격 [MK픽] - 스타투데이
- 5년 전 잘못된 만남? ‘신세계’는 없었다 [스페셜리포트]
- 檢, ‘14살 트로트 가수’ 오유진 스토킹한 60대男 집유 선고에 항소 - MK스포츠
- 이찬원, 이태원 참사에 "노래 못해요" 했다가 봉변 당했다 - 스타투데이
- 양희은·양희경 자매, 오늘(4일) 모친상 - 스타투데이