LG Electronics to showcase LG OLED evo at Frieze New York

[Courtesy of LG Electronics Inc.]

LG Electronics Inc. will showcase Korean artist Kim Whanki’s works using its ‘LG OLED evo,’ the world’s first wireless OLED TV, at Frieze New York, the Korean tech giant said on Thursday. The international art fair is taking place in the U.S. city until Sunday.

The OLED evo will serve as a digital canvas for five media art pieces that reinterpret Kim‘s works. Seoul National University Professor Park Je-seong, artist Ahn Mano, and artist Kim Dae-hwan were all involved in producing the art pieces.

Visitors will be able to experience the sensation of being sucked into the intense red dots in Kim’s masterpiece, “Red Ignition (14-III-72 #223),” thanks to the OLED TV. LG Electronics has been a Frieze New York global partner since 2021, and is expanding its reach to customers interested in art.

“We are proud to introduce Korea‘s Kim Whanki to New York via our LG OLED evo,” Oh Hye-won, vice president of LG Electronics’ Home Entertainment Brand Communication Division, said. “We will provide artists with creative inspiration and customers with new cultural experiences through our LG OLED evo, which we have improved even further with empathy intelligence.”