Lotte Department Store begins online sales of Bacha coffee

Bacha Coffee. [Courtesy of Lotte Department Store Co.]

Lotte Department Store Co. has launched the online sales of Bacha Coffee, a Moroccan premium coffee brand, on Monday, ahead of the opening of the offline store in July.

Lotte Department Store has opened a dedicated brand section for Bacha Coffee at Lotte Department Store Mall on Monday, commencing online sales.

The mall offers various Bacha Coffee products, including drip bags and coffee beans.

The flagship product is the Drip Bag designed for easy enjoyment of coffee anytime, anywhere.

The Nomad Collection, featuring cases in various colors based on taste and aroma, and the Autograph Collection, packaged in tin cases for airtight storage, are popular choices for gifts.

To celebrate the online launch, Lotte Department Store will offer a Bacha Coffee tote bag to the first 250 customers who make purchases exceeding 100,000 won on a first-come, first-served basis.

Customers can also earn up to 5 percent of their purchase amount in L.POINT, Lotte’s loyalty program points, until April 28.

Bacha Coffee, originating from Morocco, currently operates across Asia, the Middle East, and Europe.

It has gained fame for being favored by well-known figures such as Winston Churchill, Charlie Chaplin, and Franklin Roosevelt.

Lotte Department Store signed an exclusive franchise and distribution agreement with Bacha Coffee in September last year.

The company plans to open its first offline store in Cheongdam-dong, southern Seoul, in July.